Shark Tank Season 1 Episode 1: Sweet Potato Pies and Implantable Bluetooth
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Episode 1

Shark Tank Season 1 Episode 1: Sweet Potato Pies and Implantable Bluetooth

August 9, 2009
·
5 Sharks
·
2 Deals

By · Edited · How we fact-check

Sharks in This Episode

Episode Recap

The inaugural episode of Shark Tank introduces viewers to five powerful investors ready to make deals with promising entrepreneurs. Tod Wilson from Mr. Tod's Pie Factory kicks off the show seeking $460,000 for 10% of his sweet potato pie business, which generated $850,000 in sales. Despite initial resistance to his mascot and business model, Barbara Corcoran and Daymond John team up to offer him $460,000 for 50% equity, which he accepts to save his struggling business. The episode takes a bizarre turn with Darrin Johnson's Ionic Ear pitch - an implantable Bluetooth device requiring surgery and nightly charging with a needle-like apparatus. All sharks immediately reject this disturbing concept. Kevin Flannery presents Wispots, tablet stations for doctor offices funded by pharmaceutical advertising, but despite investing $550,000 of his own money including his children's college funds, all sharks decline due to fundamental business model flaws. Tiffany Krumins charms the sharks with Ava the Elephant, a medicine dispenser that makes taking medication fun for children. Barbara Corcoran sees potential and offers $50,000 for 55% equity, which Tiffany accepts. The episode concludes with Omar Soliman and Nick Friedman pitching College Foxes Packing Boxes, a spin-off of their successful College Hunks Hauling Junk franchise. However, their refusal to include their profitable existing business in the deal and unrealistic $10 million valuation leads all sharks to withdraw their offers.

Pitches & Deals

Pitch 1
Food & Drink

Mr. Tod's Pie Factory

Pitched by Tod Wilson

Specialty pie company making fresh pies from raw ingredients, particularly known for sweet potato pies. Processes 5,000-6,000 pounds of yams weekly and sells over 3,000 pies daily through wholesale and retail channels.

Asked$460,000 for 10%
Deal$230,000 for 25%
Deal

with Barbara Corcoran

Pitch 2
Tech

The Ionic Ear

Pitched by Darrin Johnson

Surgically implantable Bluetooth device that goes under the earlobe requiring anesthesia for installation. Features battery, Bluetooth electronics, microphone, speaker, and AC charging port that requires nightly charging via needle-like device.

Asked$1,000,000 for 15%
No deal
Pitch 3
Service

Wispots

Pitched by Kevin Flannery

Patient interaction centers with wireless web pads for doctor's offices, allowing patients to check in, fill surveys, browse internet, and play games while generating revenue through pharmaceutical and advertising partnerships.

Asked$1,200,000 for 10%
No deal
Pitch 4
Toys & Kids

Ava the Elephant

Pitched by Tiffany Krumins

Medicine-dispensing elephant toy that talks to children during medication time, saying 'One, two, three. Open wide' and praising them afterward to make taking medicine easier and less stressful.

Asked$50,000 for 15%
Deal$50,000 for 55%
Deal

with Barbara Corcoran

Pitch 5
Service

College Foxes Packing Boxes

Pitched by Omar Soliman

Professional organizing, moving preparation, and unpacking service using college-educated women. Spin-off from successful College Hunks Hauling Junk franchise which netted $500,000 last year with 20% profit margin.

Asked$250,000 for 25%
No deal

Frequently Asked Questions

What deals were made in Season 1 Episode 1?

2 deals were made. Mr. Tod's Pie Factory got $230,000 from Barbara Corcoran. Ava the Elephant got $50,000 from Barbara Corcoran.

Which sharks appeared in Season 1 Episode 1?

The panel featured Kevin O'Leary, Robert Herjavec, Barbara Corcoran, Kevin Harrington, Daymond John.

What was the biggest deal in this episode?

The biggest deal was Mr. Tod's Pie Factory, which secured $230,000 from Barbara Corcoran for 25% equity, valuing the company at $920,000.

Were there any no-deal pitches in this episode?

Yes, 3 companies did not receive deals: The Ionic Ear, Wispots, College Foxes Packing Boxes.