The Sleep Styler

Save to Pinterest

Unverified

We haven't verified The Sleep Styler's current status yet

Unverified: needs at least two independent sources

By · Unverified · How we fact-check

hair rollers that dry and style overnight

Season:8, Ep 19
Deal:$75K for 25%
HQ:San Diego, CA (at time of pitch)

Key facts

The Sleep Styler appeared on Shark Tank Season 8 Episode 19, and made a deal with Lori Greiner ($75K for 25%). We have not verified its current status.

Episode
Season 8, Episode 19March 3, 2017
Outcome
Deal, $75K for 25%
Status
Unverified

About The Sleep Styler

The Sleep Styler is a hair-care product: soft fabric rollers that go into damp hair before bed, so the hair dries and holds a style overnight without a blow dryer or curling iron. It was invented by Tara Brown, an eye doctor from San Diego, who launched it through a crowdfunding campaign. Brown appeared in Season 8, Episode 19, seeking $75,000 in return for a 20% stake. Lori Greiner saw it as a fit for her shopping-channel work, and after a quick negotiation the two agreed to $75,000 for 25%. NBC 7 San Diego and a recap by The Comeback both reported those terms. The idea appeals to people who want to cut down on heat styling, and that benefit was central to the pitch. It is not clear what happened with the investment after taping. We have not found a source confirming whether the deal closed. The rollers remain on sale, but Amazon's listing names Allstar Innovations as the brand, and the old product website is nearly empty. The current owner and operator are not confirmed. This page lists the status as unknown until that can be verified. Lifetime sales numbers circulate on fan sites but are not confirmed and are left out here. The crowdfunding details and the on-air negotiation are covered in the update below.

Shark Tank Deal

Deal Made
Original AskN/A for N/A
Final Deal$75K for 25%
Deal TypeEquity
Deal Valuation$300,000

After Shark Tank

October 14, 2026
status check

The Sleep Styler Shark Tank update: is it still in business?

The Sleep Styler is a set of soft rollers made from absorbent fabric. You put them in wet hair at night, and they dry and style it by morning without heat. San Diego ophthalmologist Tara Brown invented it and launched it on Kickstarter, which raised about $47,000 against a $10,000 goal, NBC 7 San Diego reported. Brown pitched in Season 8, in an episode that aired March 3, 2017, asking for $75,000 for 20%. Lori Greiner said the product was perfect for QVC and offered $75,000 for 30%, on the condition that Brown accept right away. Brown countered at 25%, and Greiner agreed, according to a recap by The Comeback. NBC 7 San Diego, working with the San Diego Business Journal, also reported the $75,000-for-25% terms. The product is still easy to find. On October 14, 2026, Amazon listed it under the brand Allstar Innovations. Fan sites report large lifetime sales numbers, but we could not verify them, so we do not repeat them. Is The Sleep Styler still in business? The product is still on sale. We could not confirm who owns or runs the brand today, or whether Greiner's deal closed after taping.

Source: en.wikipedia.org

Company Info

Headquarters
San Diego, CA (at time of pitch)
Status
Unknown · unverified

Also pitched in Season 8, Episode 19